Is My Professor “Smart” or “Sweet”? The Answer Depends on . . .

Northeastern University history professor Benjamin Schmidt is making waves, after harvesting 14 million student reviews from “Rate My Professor.”  He offers a simple interactive tool that can allow you—perhaps as an in-class demonstration—to compare words that students use to describe male and female professors. 

You can give it a try, here.  I entered some intelligence-related words (“smart,” “brilliant,” “genius”) and some emotion-related words (“sweet,” “nasty”).  Even as one who writes about gender stereotypes, I was stunned by the gender effect.